German sandal manufacturer Birkenstock has announced a new line of sandals targeting furries. Known for unparalleled comfort, the company is using the slogan ‘Your dogs won’t be barkin’ to market the fur-covered fantasy footwear.
Birkenstock says that studies in Germany show around 47% of the population identifies as a furry on some level, making this a huge untapped market or solid reason for a direct rebuke of German culture.
The company says that the new line of sandals will come in 7 species options and be released in about one dog year.
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